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Media Guidelines

We value your contributions and encourage you to interact with your fellow travellers! We also want to make sure that Tripadvisor is a safe and trustworthy source for travel advice and information. To help us with this goal, we ask that you abide by Tripadvisor's Content Policy and the following guidelines for Photo and Video content.

Last updated on 26 October 2021

We value your contributions and encourage you to interact with your fellow travellers! We also want to make sure that Tripadvisor is a safe and trustworthy source for travel advice and information. To help us with this goal, we ask that you abide by Tripadvisor’s Content Policy and the following rules for photos:

Family Friendly

We don't allow media that is pornographic or vulgar. We reject photos that include graphic violence or contain other content that is not appropriate for our community.

Original

No images or videos from other sources. No images or videos that infringe on any copyright, trademark, or other legal property rights.

Non-Commercial

We do not allow photos posted to a property’s listing which contain logos, promotional material, or any other content intended for commercial purposes.

Respectful of Privacy

We respect both your privacy and the privacy of the businesses we list. Photos will not be accepted when taken at a location where photography is prohibited. We will remove photos of other travellers or property staff upon request.

Listed by Tripadvisor

Photos must relate directly to the property to which it is submitted, so please ensure you are adding your images to the correct listing on Tripadvisor. If you post content to a specific listing on our site it must be for an accommodation, restaurant, attraction or airline that meets our listing requirements.

Safe Files

Media files must not be contaminated or infected with a virus or any other corruption that is either intended to damage or may result in damage to the computers and systems of Tripadvisor and/or those using it.

Photo & Video Quality

Help other travelers get the most out of your photos and videos by submitting quality content.

Photos should not:

  • Be blurry, dark or otherwise difficult to view.
  • Be altered in any way that distorts the scene being depicted.
  • Be upside down or sideways. Please rotate photos in our photo uploader if they are sideways.

Additional guidance specific to photos:

  • Photos should not exceed 10 MB in size (up to 15 MB for accommodations, partners and influencers).
  • Photos must be in .gif, .jpg, .bmp, or .png format.
  • Photo landscape layout (wider than tall) will generally look better than portrait layout (more tall than wide). We recommend a photos aspect ratio between 1:1 and 4:3.
  • Photos will be scaled to fit the standard display boxes on our site.

All posted videos must meet these requirements:

Family Friendly

No videos, images, or materials that are vulgar, pornographic, obscene, profane, illegal, offensive, insulting, objectionable or those containing other content that is not appropriate for our community are permitted. No videos may be posted by children under the age of 13.

Original/ Privacy-GDPR

No videos from other sources are permitted, nor videos that infringe on any copyright, trademark or other legal property rights. It is your responsibility and duty to secure the permission to use the image of any individuals identifiable in the video.

Relevant to other travelers

All videos must have relevance to an accommodation, an attraction, a restaurant, a location, or to general travel experiences.

Non-commercial

Videos must be informational in nature. While logos and contact information are allowed, they may not take up the entirety of the video. Inclusion of advertising deals, offers or special privileges in videos would not be published.

Video Quality

  • No blurry, dark, sideways or otherwise difficult-to-view videos will be accepted.
  • Videos should not exceed 500 MB in size.
  • Accepted video formats include .mp4 .m4v .mov

Tripadvisor claims no ownership, affiliation with, or endorsement of any videos that are posted on our site. The truthfulness of all videos and captions is assumed by the owner who posted them, and their validity is not the responsibility of Tripadvisor. You agree to defend and indemnify Tripadvisor and its affiliates from any claims, demands, damages, fines, penalties or other expenses resulting from or relating to your video and/or the display or hosting of your video on the Tripadvisor websites. Please note that by uploading videos, you are granting Tripadvisor the non-exclusive rights to use, copy, re-purpose and display those videos at our discretion. Any video that does not meet one or more of the above guidelines will not be posted, or will be removed