Starting from the fishing village of Puerto Morelos and rolling down to the biosphere reserve of Sian Ka'an, the Riviera Maya covers an impressive stretch of Caribbean coastline. It’s a jumping-off point for popular spots like Cancun, Tulum, Isla Mujeres, and Holbox Island—so no matter what you’re looking for, there’s a beach for every vibe. There’s plenty of sacred ruins and deep blue cenotes to explore, plus, the area’s diving and snorkelling are next-level, especially at Xcaret and the Puerto Morelos reef. Party people find that New Year’s Eve is just the opening act for a whole season of action—including February’s Carnival season, with parades and elaborate costumes that are always a draw. But there’s plenty for families too, like water parks, zoos, and beaches perfect for sand castle building.