Firstly say that the Country is amazing. You cannot believe the beauty of the region until you are there.
The hotel is well located in an area close to Santa Marta that is not too busy but that allows very easily enjoy night life if you want, or for the more adventurer go to the Tayrona Park. The hotel is quite big and at the end of August was not too busy so we have had a good rest. It also has good amenities for kids.
The bongaloos in front of the beach are amazing; good size, nicely decorated, very clean and comfortable. As a big plus, they have a small balcony outside and a reception room (inside) with sliding doors to the beach in case you want to avoid mosquito.
In my opinion, the biggest issue is the food at the buffet restaurant. That region of Colombia is well know for having a great cosine and unfortunately we have not found that at the main restaurant. On the bright side they do have a typical Colombian food restaurant that was very good, but as we were traveling with kids we used the main restaurant a lot as there is food for everyone.
Conclusion: I would anytime go back to the same hotel.More