My wife and I visited the museum during our stay in Istanbul. I had already read the book "Museum of Innocence" by Orhan Pamuk so I was looking forward to visiting the museum. First of all, it can be reached easily from Istiklal caddesi. It is something around 15 min from Taksim square by foot. The red building of the museum is located at Çukur Cuma caddesi so it can be easily recognized. For those who have read the book it is something like a "has to be seen" I should say. The idea of making a fictitious museum by Orhan Pamuk has been exceptional. Every part/piece of the museum reminds you of a scene of the book. The arrangement of the pieces is excellent. The lighting, sounds, arrangements are amazingly attractive. It was an outstanding idea I had not seen before. I strongly recommend visiting the museum to those who have read the book. It surely touches your soul.