Had dinner here one night during our SoCal vacation and loved it. It's basically a Subway for pizza. They have some standard choices you can go with, or you can simply go crazy and put whatever you want. Pizzas are actually quite large (much bigger than the usual individual pizza size), so we shared two pizza for 3 people which was more then enough food. This place also has a great selection of beers. Also, very nice staff.
Wait can be a little long and not tons of seating room, but still a super choice, I can see why it rates so high.