Our family stayed at a villa in Coral bay for a week in February. It has a great, laid back vibe. We loved trying out all of the different restaurants nearby us. Most everything (shops and restaurants) on this side of the island are really relaxed. BUT, just because it is "the other side of the island" that you are in the middle of nowhere! It is super easy to head into Cruz bay for the afternoon, or hit a ton of different beaches or hit a hiking trail anywhere on the island. It truly is an amazing area of an amazing island.