JAL used to be a snob airline while they even used to see video how to be a JAL's cabin attendant in their flight. So, I used to avoid JAL because of their unfriendly service.

Firstly, the seats are so comfortable and wide. It made me relaxed during my whole of trip.

Served food is also improved comparing to salty previous foods.

Minor but some improvements are necessary on JAL are, for example:

1. Cabin attendants never helps passengers to lift up baggage, which is normally done by ANA.
2. English announcement is very poor.

I travel back and forth to Japan 3 or 4 times a year and I always enjoy flying with JAL. I have flown other airlines (Air Canada, Cathay, Korean) and I have to say, for comfort, quality of food (even in Economy) and service, JAL is the best, although Korean comes a very close second.

Pleasant flight, the service is superb. The stewards are very accommodating and also pleasant. They made sure that we are comfortable.

Opted for bulk head seats, the 1st row with more leg space.....it had a lot of leg room, couldn't reach the bulkhead even with legs fully extended! More than any other airlines in economy!

Many reviews rave about this airlines superb organization, customer service and amenities. When it comes to food, Japan Airlines also exceeds all expectations when it comes to their food. Face it. An airline's food can make or break the flight.
JAL not only gives free drinks with the meals, but the main meal showcases the signature dish of up and coming chefs. The food is served in dishes, not cardboard, to be eaten with real metal knife, fork and spoon. You will find no plastic sporks here. While I am not a fan of their red house wine, I did enjoy their sake and Japanese beers. Special meal needs are welcome. Just let them know food preferences when you book.
In respect to their planes, seating, service and cleanliness, the rest of the flight experience was head and shoulders above the no-frills service which we have been made to tolerate with North American carriers.