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Lure Fishbar

142 Mercer St, New York City, NY 10012-3212
+1 212-431-7676
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  • Excellent43%
  • Very good37%
  • Average12%
  • Poor4%
  • Terrible4%
Travellers talk about
“oysters” (62 reviews)
“sushi” (88 reviews)
“crusted tuna” (4 reviews)
Open Now
11:30 - 23:00All hours
Seafood, Sushi, Soups, Gluten Free Options, Vegetarian Friendly
€€ - €€€
142 Mercer St, New York City, NY 10012-3212
All Details
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Reviews (509)
Traveller rating
Traveller type
Time of year

1 - 10 of 423 reviews

Reviewed 4 days ago via mobile

Sit at sushi bar and talk to the chefs. Their recommendations were delicious. Grilled octopus was amazing! Extensive wine list. Fun & lively place. I will be back.

Thank Kristin G
Reviewed 1 week ago via mobile

Let me start off by saying that the decor is very nice and the service is excellent. That said, the sushi is good but nothing special. The tuna main course was a bit fishy. The lobster Mac and cheese was excellent. Factoring in the price,...More

Thank Sperberlaw
Reviewed 3 weeks ago

Lure is a good looking place. Subdued lighting, wooden wall coverings and exotic lamps seduce the diner. We had a lovely table near the bar overlooking the main dining room. The menu us very extensive. Lots of options for oysters, sushi, fish, seafood, fish rolls...More

Thank Canadatom1
Reviewed 4 weeks ago via mobile

What a great spot in NYC !!! The food is to die for super fresh and a great selection we ordered so much because we wanted to try everything !! Only thing is the front girls could be a little nicer more friendly I was...More

Thank rdiamonds12
Reviewed 5 weeks ago

Have been here many times before and we're excited to bring friends here....that was until the hostess was so rude that it actually destroyed any food happiness that we could have possibly experienced. Lure Management.....seriously! Maybe you should train your staff to be kind, smile...More

Thank 12alex59
Reviewed 13 September 2017

I went twice during my last visit to NY , the food , the staff , the service and the amazing Venezuelan chefs who make the best sushi in town .. I would highly recommend it to everyone who is visiting NY .

Thank Cradwa
Reviewed 11 September 2017

First off, ask for Anna as your server, she is simply the best. Second, have the Red Snapper for two - it is amazing, and they have the BEST burger in New York, and this is a Fish Bar! The Lobster Bisque was the best...More

Thank martybragg
Reviewed 8 September 2017

Food here was good. We went during restaurant week but for the appetizer we did their seafood tower which isn't part of the restaurant week pricing and it was very fresh with good portion. For the main course we did go with the restaurant week...More

Thank Kitmin2010
Reviewed 8 September 2017

Went on the worst date of all time here. The waiter totally understood my plight and was super nice.

Thank X375IEelizabethg
Reviewed 6 September 2017 via mobile

Had dinner with friends on two occasions and enjoyed the experience. Any problem eating some of the 'sides' accompanying the Entrées? Don't worry, they were happy to substitute for others on the menu. Good and prompt service at a reasonable New York price.

Thank 491alexi
Once the artistic hub of New York City, SoHo (South of
Houston) is now one of the premiere shopping
destinations in the world. Housing everything from the
most popular luxury brands to swank boutiques you
won’t find anywhere else, this is a sophisticated
shopper’s dream come true. Broadway teems with
big-name stores and people during the day, while
Prince and Spring Streets are the other main drags to
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Questions & Answers
10 December 2016|
AnswerShow all 4 answers
Response from Golfer2016 | Reviewed this property |
give tem a call. Sorry, I was there on a week night
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Restaurant Details

Rating summary
  • Food
  • Value
Average prices
US$31 - US$50
Lunch, Dinner, Brunch, After-hours
Restaurant features
Reservations, Seating, Waitstaff, Serves Alcohol, Full Bar
Dining Style
Casual Elegant
Good for
Groups, Business meetings, Bar Scene, Special Occasion Dining, Romantic
Open Hours
11:00 - 22:00
11:30 - 23:00
11:30 - 23:00
11:30 - 23:00
11:30 - 23:00
11:30 - 00:00
11:00 - 00:00
Location and Contact Information
  • Address: 142 Mercer St, New York City, NY 10012-3212
    (Prince & Mercer Streets)
  • Public Transportation: N,R,F,V,B
  • Location: United States  >  New York (NY)  >  New York City>  > SoHo
  • Neighbourhood: SoHo
  • Phone Number: +1 212-431-7676
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