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Gulf oil spill: TripAdvisor searches for most Gulf destination drop
USA Today
May 26, 2010


To take a snapshot of how travelers are thinking, TripAdvisor analyzed its search data for hotels, restaurants and activities of Gulf destinations for Hotel Check-In. The TripAdvisor data shows significant drops in share of TripAdvisor traffic (page views) year-over-year for most Gulf destinations:

  • Pensacola, Fla: - 40%
  • Fort Walton Beach, Fla.: - 33%
  • Biloxi, Miss.: - 25%
  • Clearwater, Fla.: - 19%
  • Fort Myers Beach, Fla: - 19%
  • Panama City Beach, Fla.: - 18%
  • Gulf Shores, Ala.: - 17%
  • Destin, Fla.: - 8%