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About
#146 of 1,205 hotels in London
Location
Cleanliness
Service
Value
Travellers' Choice
Housed in the former Camden Town Hall Annex in London’s thriving King’s Cross neighbourhood, the 1974 Brutalist building has been meticulously restored and sets the perfect stage for The Standard’s first hotel outside America. The Standard, London has 266 rooms in 42 unique styles ranging from Cosy Core rooms to terraced suites with outdoor bathtubs overlooking St Pancras station. The Library Lounge, with a carefully curated library pays homage to the building’s original use, with a Sounds studio hosting weekly live music and talks. Double Standard, offers lunch, happy-hour and casual drinking and dining, while his garden restaurant, Isla, features a seasonally-driven menu. Board the street level, exterior red lift directly to the 10th floor where Chef Peter Sanchez-Iglesias’ forthcoming restaurant will showcase his live fire cooking and the building’s 360-degree views of London. Next door, Sweeties is our cocktail bar, discotheque and late-night lounge bringing innovative drinks and glorious misbehaviour to the top of the hotel. Think feel-good sips and trippy-coloured cocktails surrounded by floor-to-ceiling views and a good time soundtrack from our ever-evolving DJ line-up. Head up to our cheery Rooftop for tacos from Decimiño and 360-views of the city. Just like The Standard, this city is anything but. The Standard, London is joyfully located on the doorstep of the capital’s most exciting exhibitions, mouth-wateringly good food, cosy pubs, live music, shopping hotspots and historic architecture. Want a taste of the good life? Our Concierge is here to help make your trip to London the best one yet. There are also plenty of Happenings within the hotel’s original brutalist walls: from bottomless brunches to chess evenings and live jazz bands to panel discussions. King’s Cross is suitably located at the crossroads of north, south, east, and west whether it be by train, bus, automobile or by foot: Eurostar, St Pancras + King’s Cross Station: 2-min walk Oxford Circus: 7-min tube Gatwick Airport: 50-min train Euston Station: 9-min walk Regent’s Park: 30-min walk British Library: 2-min walk Camden Market: 26-min walk Coal Drops Yard: 13-min walk
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Property amenities
Paid private parking nearby
Free High Speed Internet (WiFi)
Fitness Centre with Gym / Workout Room
Bar / lounge
Bicycle rental
Bicycles available
Highchairs available
Pets Allowed ( Dog / Pet Friendly )
Parking
Wifi
Restaurant
Breakfast available
Breakfast in the room
Complimentary Instant Coffee
Complimentary tea
Outdoor dining area
Wine / champagne
Rooftop bar
Bicycle tours
Walking tours
Taxi service
Meeting rooms
Couples massage
Facial treatments
Massage
Pedicure
Rooftop terrace
24-hour security
Baggage storage
Concierge
Gift shop
Non-smoking hotel
Umbrella
24-hour check-in
24-hour front desk
Dry cleaning
Laundry service
Ironing service
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Room features
Blackout curtains
Air purifier
Air conditioning
Desk
Housekeeping
Minibar
Flatscreen TV
Walk-in shower
Bathrobes
Private balcony
Room service
Safe
Seating area
Sofa
Telephone
Wardrobe / wardrobe
Bottled water
Clothes rack
Iron
Private bathrooms
Wake-up service / alarm clock
Bath / shower
Complimentary toiletries
Hair dryer
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Room types
City view
Landmark view
Non-smoking rooms
Suites
Family rooms
Good to know
HOTEL CLASS
HOTEL STYLE
City View
Trendy
Languages Spoken
French, Spanish, Hungarian, Italian and 2 more
Location
100Great for walkers
Grade: 100 out of 100
203Restaurantswithin 0.5 km
54Attractionswithin 0.5 km
Contact
10 Argyle Street, London WC1H 8EG England
Getting there
King's Cross St. PancrasUnderground4 min
EustonUnderground8 min
Car HireSee all London car hire
Nearby restaurants
Pizza Union King's Cross
2,597 reviews5 minItalian
Choppaluna
115 reviews6 minFast food
Indian Lounge
3,439 reviews3 minIndian
Magenta
110 reviews1 minNorthern-Italian
See all nearby restaurantsNearby attractions
British Library
3,950 reviews3 minLibraries
St. Pancras International Station
3,395 reviews3 minArchitectural Buildings
King's Cross Station
2,248 reviews4 minPoints of Interest & Landmarks
Harry Potter Shop at Platform 9 3/4
2,174 reviews4 minSpeciality & Gift Shops
See all nearby attractions547Reviews7Q+A87Room tips
ReviewsWe perform checks on reviewsTripadvisor’s approach to reviewsBefore posting, each Tripadvisor review goes through an automated tracking system, which collects information, answering the following questions: how, what, where and when. If the system detects something that potentially contradicts our community guidelines, the review is not published.
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Our team checks each review posted on the site disputed by our community as not meeting our community guidelines.
Learn more about our review moderation.
We perform checks on reviews
Tripadvisor’s approach to reviews
Before posting, each Tripadvisor review goes through an automated tracking system, which collects information, answering the following questions: how, what, where and when. If the system detects something that potentially contradicts our community guidelines, the review is not published.
When the system detects a problem, a review may be automatically rejected, sent to the reviewer for validation, or manually reviewed by our team of content specialists, who work 24/7 to maintain the quality of the reviews on our site.
Our team checks each review posted on the site disputed by our community as not meeting our community guidelines.
Learn more about our review moderation.
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Suzanne M wrote a review Yesterday
I've been to this hotel a few times and always had a great experience. This time i was upgraded FOC upon arrival and was given an early check in so i could make my slot on the Radio in a silent room. The rooms have all the amenities needed and more, even down to offering ear plugs etc. My room overlooked St Pancreas with great views, but was silent even although busy London was just outside the window. I adore the easy relaxed area down stairs where you can work, relax, have food or drinks, have a buisness meeting or just meet friends. A very well thought out hotel giving a great experience. Have just booked to go back.
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Date of stay: January 2023Trip type: Travelled solo
Value
Location
Service
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Hotel's Favourite
I just found my new favourite hotel in London!! Thanks to The Standard.. I’m back in love with London. The Standard has such a cool vibe, but what makes this hotel very special is the people who work here. We stayed here for 2 nights for my husband birthday. The hotel is across the road from Kings Cross station, so very easy to find. From the moment we checked in they made us feel like we were special guest. Stefanie the duty manager had very kindly arrange a free room upgrade for my husband’s birthday. Gabrielle and George at the front desk were very friendly and kind throughout our stay. My husband lost his glasses and Gabrielle very kindly tried to help us find them. She even reached out to me after my stay to say she had checked with lost property but there was nigh sign of the glasses. Our room had the most fantastic view. This hotels on a very busy road but amazingly there is no sound of the street in the room – it was very quiet. The rooms are not very big but the window wrapped around the room which made it feel bigger than it was. We had drinks in Decimo - what a treat - absolutely gorgeous restaurant and bar. Didier and Chris looked after us… such cool guys and super friendly. We’ve been back to Decimo a few times and Didier and Chris keep us coming back. They always make us feel so welcome. The Standard gets a 5 Star from me. Ultimately the Standard is a hip and cool hotel but what makes it Standard, STANDOUT are the people who work here. They make you feel like you are royalty and it’s because of this I’ve been back most weeks for dinner & drinks. Didier and Chris in Decimo, Gabrielle and George at the front desk and lovely Jacob in the Library bar. I really love this place!…
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Date of stay: August 2021
Value
Cleanliness
Service
Room Tip: High floor - amazing views
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This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
5 Helpful votes
Helpful
Response from Camilo Parra-Braun, Guest Services / Front Office at The Standard, London
Responded 15 Dec 2021
Dear phgura, What a pleasure it is to hear this wonderful feedback! We are so delighted to hear just how much the personalities of Steffanie, Gabriella, George, Chris, Didier & Jacob mean to you and the experience we are able to provide for you. We will be passing these comments onto them directly. They will be so thrilled to read and hear your wonderful words. We are so happy to hear that you liked the rooms and views. We're very proud of them. Thank you once again for taking the time to leave this wonderful and highly valued feedback. We are looking forward to welcoming you back very soon. Warm regards
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
I had a wonderful time at The Standard Hotel! From the moment I arrived, I felt the warm and inviting atmosphere of the hotel. The bar on the top floor is truly a gem, offering stunning views of London and St Pancras Station while you enjoy a drink or two. Check-in was a breeze, thanks to the helpful and friendly staff, especially James who was just fantastic. He made my stay so much more enjoyable with his kindness and professionalism. I would highly recommend The Standard Hotel to anyone looking for a fun and comfortable stay in the heart of London. You won't be disappointed!
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Date of stay: January 2023Trip type: Travelled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
I was looking forward to staying at the Standard London with family. A proper treat. We had two rooms - Cosy Core and a Double, both nicely decorated and clean. But there were a number of basic things that detracted from the experience and that I was surprised about given the price point: - We arrived in one of the rooms to find someone else's bags - Served a glass of red wine with lipstick on from a previous guest, not great at anytime but unforgivable when you're charging that amount for it - No orientation to explain where kids were welcome and which areas were grown ups only - Isla drinks options were limited, ended up ordering drinks from Double Standard next door - After booking I kept seeing adverts for 25% off deals (cheaper rates than I got) - Reception were really pushing paid upgrades, felt very salesy - Plug sockets only on one side of the bed in Cosy Core - Room lights were a pain, overly designed and complicated to switch on and off Positively, the breakfast was good and all the staff were friendly. It's also in a great location for Kings Cross and St Pancras. So all in all it was good, but not great, and there are better hotels in London for the money.…
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Date of stay: February 2023
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from Jack Simpson, Guest Services / Front Office at The Standard, London
Responded yesterday
Hey Tom! Thank you so much for this review and your feedback - we really appreciate it. We are happy to hear that you appreciated your room and enjoyed breakfast with our friendly staff. We are very sorry to hear the negatives in the points you laid out to us :( Our Front Office Manager has reached out to you and will look to recover this in the best way possible in the hope you will come back to us :) Please feel free to give me a call at the hotel, should you need anything else. Jack Simpson | Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
From check in to check out, we were 100% looked after. We stayed at the Standard for my birthday and everyone there made it very special, a bottle of bubbles in our room on our arrival and more complimentary bubbles when friends joined us for birthday drinks. Service in the library lounge was attentive and friendly. Our room was stylish, comfortable and had everything we needed. Love the hotel and it's people and can't wait to return.
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Date of stay: February 2023Trip type: Travelled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from Jack Simpson, Guest Services / Front Office at The Standard, London
Responded yesterday
Hey TravelgirlD36! Thank you so much for this lovely review and your feedback - we really appreciate it. We are VERY happy to hear that you were well looked after and you enjoyed your Birthday :) I am glad you enjoyed your bubbles in the room and with your friends! It is the least we could do for you. Please do come back soon - we would love to show you some of our other room categories and treat you again. Have a great week and we will see you soon! Jack Simpson | Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
The room we stayed at in the Standard was really amazing with a wonderful balcony with an outdoor bath and great views over London. The bed was very comfortable and there was a large TV and plenty of in room storage space. The bathroom had a large walk-in shower and separate toilet (the bath is outside on the large balcony - which is a great touch). There was a very well equipped bar in the room and tea and coffee making facilities, although there was only a small amount of milk provided, barely enough for one or two teas or coffees. Dinner and breakfast are both served in the same location on the ground floor. This dining room is really well laid out and the service was very good. However, there is no breakfast buffet provided. Instead you can select from a limited range of breakfast options which, although delicious, felt like a bit of a let down compared to the hotel itself, especially as it was all additional to the cost of the booking, with even coffees being charged by the cup. Improve the breakfast and this would be a great hotel as the room was excellent and the service good.…
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Date of stay: February 2023Trip type: Travelled as a couple
Value
Location
Service
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from Jack Simpson, Guest Services / Front Office at The Standard, London
Responded yesterday
Hey Nick! Thank you so much for this lovely review and your feedback - we really appreciate it. It was lovely having you with us and we are thrilled to hear that you loved your room, the balcony and outdoor tub! Our ground floor dining spaces are gorgeous and have a great 3 in 1 outlet offering, depending on your mood. Sorry that you were not a fan of the breakfast offering. Being a 5-star boutique hotel, buffets are not suitable for our offering and regular guests. Naturally when there is a menu on offer, we have to charge by the cup coffee wise. Please do come back and see us again soon, we have an amazing restaurant called Decimo on the 10th floor. I would love to get you a drink on me. Have a great rest of your week. Jack Simpson | Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
While the rooftop views are spectacular and the room was immaculate, the primary characteristic elevating the Standard is the people that work to create and cultivate the Guest experience. There’s a compassion, sincerity and spontaneity to The Standard that is unlike any hotel I’ve experienced or heard of. If I were to compare it to a place it would have to be Lamu Island, Kenya; there’s a palpable warmth contained within the Personnel. Pro tip: when you get to reception ask Buffi to tell you a joke. (You will thank me later) Here is a list People that made the experience special. Door Rafa - un caballero con integridad y inteligencia. Reception Christina & Valentina - very kind and patient. Buffi - a Crown Jewel disguised as a human being George & Princess - very Zen; they seem to bring a sense of calmness with them. Security/Bar Didier - you will know it’s him; les vêtements et l’énergie Matteo - the go-to barman downstairs. Room Cleaning Christy - very good at her job (sorry about the mess!) The Design, Aesthetic and Acoustic choices create an atmosphere that feels Spa-like. As you can imagine I’ll be back next time London’s on the itinerary.…
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Date of stay: February 2023Trip type: Travelled solo
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from Jack Simpson, Guest Services / Front Office at The Standard, London
Responded yesterday
Hey D'Waines! Thank you so much for this lovely review and your fond appreciation of our AMAZING team! It was so great to meet you! I will pass your kind words over to the team - they will be thrilled. Please come back and stay with us again soon - we would LOVE to see you. Don't be a stranger now. Have a great week - Buffi and The Standard Team xx
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
It’s simple. There are three words to describe the experience of The Standard in London : Cool … Fun … and Personal. The design and the architecture is cool … in their signature “ funky modern “ style of the Standard hotels around the world. And it’s fun. The restaurants and the bars cleverly combine ambience with quality. The crowd is diverse and interesting. , and the food is good enough for the restaurant to be a hot venue in its own right. And … this is important… the approach is personal. Standard staff are friendly without being “ fussy “. They make you feel special. And who doesn’t want to feel “ special “ The wonderful team of Buffi, Princess and Christiana at the front desk made me feel welcome .. ftom the moment I arrived. Love this place. It’s definitely my new London home.…
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Date of stay: February 2023Trip type: Travelled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from Jack Simpson, Guest Services / Front Office at The Standard, London
Responded yesterday
Hey Herbert! THANK YOU SO MUCH for this lovely review - we really appreciate the feedback. It was so amazing to meet you and have a good chat with you. Myself and the team LOVED your energy and can't wait to have you back with us soon. Don't be a stranger :) We are over the moon that you felt special and the team delivered everything you could imagine without being too fussy. Please come back and see us again soon Herbert. Buffi and The Standard Team xx
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
My wife and I stayed for a long weekend whilst in London for a wedding. The hotel was close to the venue. From checking in, the welcome from the staff was very warm and professional. Nothing was too much trouble. James the Front of House Manager has a great customer service ethos. The hotel is modern and vibrant. James informed us of room upgrade options available and showed us the rooms available. Whilst our original room was very nice and comfortable, it was compact, so if you are staying for more than one night, would recommend you consider the upgrade. Our upgraded room was very spacious and well equipped. However it lacked hooked to hang used towels so would suggest the hotel considers this. The Library Bar in the hotel was very relaxing. Ama ( Amar) who worked there was very friendly and professional and again made us feel very welcome. Overall, a very nice hotel in a great location in London. We’ll definitely stay here again.…
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Date of stay: January 2023Trip type: Travelled with friends
Room Tip: Upgrade for longer stays
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This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
2 Helpful votes
Helpful
Response from Jack Simpson, Guest Services / Front Office at The Standard, London
Responded 5 days ago
Hey Macionnaith! Thank you so much for your lovely review and feedback regarding your weekend wedding break! We are so glad to hear that our AMAZING James was able to offer you a seamless and comfortable check in experience. I will pass your kind words over to him. So glad the upgrade he granted you was a nice touch and you appreciated the space and facilities :) It is also brilliant to hear that you loved our gorgeous, fun and very retro Library Lounge! We will also let Ama know you had a great experience. Thank you! Please do come back and see us soon. We would LOVE to have you. Have a great weekend. Jack Simpson | Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
I love this hotel! It’s literally the coolest hotel in London. The front of house staff are super friendly. I messed up my booking and they took care of it. The rooms are SO impressive. The attention to detail is incredible, even down to the best crisps I’ve ever had in my life! My only criticism is the over the top door staff. I like to go in and out and having 5 massive blokes all approach you at once to ensure you’re staying at the hotel was a bit much. Still, 5 massive stars. I wouldn’t stay anywhere else!
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Date of stay: February 2023Trip type: Travelled solo
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
Helpful
Response from Jack Simpson, Guest Services / Front Office at The Standard, London
Responded 5 days ago
Hey Sam! Thank you so much for your lovely review and for taking the time to leave us this very positive feedback. I have passed your kind words over to the front of house team! We are so happy that you were so impressed by the rooms and how you can come back soon to check out some more. We will be waiting with more of your favourite crisps and all the good vibes. Sorry to hear that when you accessed the hotel you felt a little overwhelmed. I will pass this over to the security team in order to help deliver a more gentle approach for you and our guests. Please do let me know if there is anything else you would like to discuss. Have a great weekend. Jack Simpson | Guest Experience Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
PRICE RANGE
US$281 - US$457 (Based on Average Rates for a Standard Room)
LOCATION
United KingdomEnglandLondonBloomsbury
NUMBER OF ROOMS
266
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Claim Your ListingTHE STANDARD, LONDON - UPDATED 2023 Hotel Reviews & Price Comparison - Tripadvisor
Frequently Asked Questions about The Standard, London
Which popular attractions are close to The Standard, London?
Nearby attractions include British Library (0.2 km), St. Pancras International Station (0.2 km), and King's Cross Station (0.3 km).
What are some of the property amenities at The Standard, London?
Some of the more popular amenities offered include a rooftop bar, free wifi, and an on-site restaurant.
Which room amenities are available at The Standard, London?
Top room amenities include a minibar, air conditioning, and a flat screen TV.
What food & drink options are available at The Standard, London?
Guests can enjoy a rooftop bar, an on-site restaurant, and a lounge during their stay.
Is parking available at The Standard, London?
Yes, paid private parking nearby is available to guests.
What are some restaurants close to The Standard, London?
Conveniently located restaurants include Pizza Union King's Cross, Choppaluna, and Indian Lounge.
Are there opportunities to exercise at The Standard, London?
Yes, guests have access to a fitness centre during their stay.
Are any cleaning services offered at The Standard, London?
Yes, dry cleaning and laundry service are offered to guests.
Are pets allowed at The Standard, London?
Yes, pets are typically allowed, but it's always best to call ahead to confirm.
Which languages are spoken by the staff at The Standard, London?
The staff speaks multiple languages, including Spanish, French, Italian, Portuguese, Romanian, and Hungarian.
Are there any historical sites close to The Standard, London?
Many travellers enjoy visiting Churchill War Rooms (3.0 km), Tower of London (4.1 km), and Houses of Parliament (3.3 km).