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Address: 15 President Street, Entrance on Becker St. | Newton Cultural Precinct, Johannesburg, South Africa
Phone Number:
+27 11 836 4900
Website
Today
10:00 - 17:00
Closed now
See all hours
Hours:
Sun - Mon 10:00 - 16:00
Tue - Sat 10:00 - 17:00
Recommended length of visit: 1-2 hours
Description:

A fun filled guided tour through an interactive multi-media museum,...

A fun filled guided tour through an interactive multi-media museum, exploring the rich history of beer and its South African story. End off with a cold pint in the Tap Room overlooking the city.

The immersive tour explores the rich history of Africa's beer culture, transporting you from the tombs of Egypt to the mining townships of Johannesburg's pioneer days. You'll also get to taste traditional African beer, hold hop flowers in your hands, smell the different types of barley and peer into the great big wort kettle!

 

Beer memorabilia and merchandise are also available at the adjoining shop, Tankards and Togs.

Since being opened by former President Nelson Mandela nearly 20 years ago, the World of Beer has become one of the country's top attractions for foreigners and locals alike, winning SA Tourism's "Tourist Attraction Category Winner" for three consecutive years.

It also houses a five-star conference and event venue.

Visit experience it for yourself!

Access

SAB World of Beer is situated in the heart of the Johannesburg Newtown Cultural Precinct.

It is within walking distance of the three major railway stations (Westgate, Braamfontein and Park Station) and conveniently located on one of the city's main taxi routes.

Shuttle services from the Gautrain station can be arranged at a minimal cost.

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US$55.00*
and up
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TripAdvisor Reviewer Highlights

Read all 413 reviews
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  • 184
    Excellent
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    Very good
  • 37
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    Terrible
Fun tour, lots of beer included

Some of the short videos you stop and watch are a little cheesy, but our guide was informative and friendly. You get two drink vouchers with each ticket and they're for a full... read more

4 of 5 bubblesReviewed 24 May 2016
Kate M
,
Washington DC, District of Columbia

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413 Reviews from our TripAdvisor Community

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Showing 371: English reviews
Washington DC, District of Columbia
Level Contributor
71 reviews
31 attraction reviews
common_n_attraction_reviews_1bd8 60 helpful votes
4 of 5 bubbles Reviewed 24 May 2016

Some of the short videos you stop and watch are a little cheesy, but our guide was informative and friendly. You get two drink vouchers with each ticket and they're for a full glass of beer each, so you'll leave happy. Along the way, you also get to sample local traditional beer and taste some of the grain they use... More 

Helpful?
Thank Kate M
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Hi Kate M Many thanks for posting your review of the World of Beer on TripAdvisor. I am sorry that you found the video's a bit cheesy, but am pleased that your overall experience was good. We hope to welcome you back in the future Regards Tony More 

Johannesburg, South Africa
Level Contributor
73 reviews
4 attraction reviews
common_n_attraction_reviews_1bd8 15 helpful votes
5 of 5 bubbles Reviewed 20 May 2016

If you get the chance, you must book for the Beer and Food pairing offered by SAB at the world of beer. After the usual tour of the history of beer and how it is made, we were taken to a private dining room where we were taught how to properly appreciate beer and how different types of beer can... More 

Helpful?
Thank Say-it-straight
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Dear Say-it-straight Many thanks for posting your review of our Food and Beer Pairing lunch on TripAdvisor. I am pleased that you had an enjoyable experience and learnt more about the culture and appreciation of Beer. We hope to welcome you back in the future Regards Tony More 

Johannesburg, South Africa
Level Contributor
12 reviews
4 attraction reviews
common_n_attraction_reviews_1bd8 3 helpful votes
5 of 5 bubbles Reviewed 16 May 2016

I bought the tour as part of my partner's birthday present, who enjoys beer. Not being a beer-lover myself, I still found the tour to be interesting and very informative. We learnt about the history of beer, not just the beer-making process. I found the history part to be fascinating and we really enjoyed our guide, Ntokozo. After the tour... More 

Helpful?
Thank India G
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Dear India G Thanks very much for posting your review on TripAdvisor. I am pleased that you enjoyed your Tour and your partner's special day We hope to welcome you back in the future Regards Tony More 

Johannesburg, South Africa
Level Contributor
21 reviews
10 attraction reviews
common_n_attraction_reviews_1bd8 5 helpful votes
5 of 5 bubbles Reviewed 9 May 2016

it was a very interesting tour, learnt a lot on the history of beer , will definitely recommend even if you don't drink beer. very very informative indeed.

Helpful?
Thank 545Veronica
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Dear 545Veronica Thanks very much for posting your review of the SAB World of Beer on TripAdvisor. I am pleased that you enjoyed your experience and hope to welcome you back in the future Regards Tony More 

Tel Aviv District, Israel
Level Contributor
144 reviews
98 attraction reviews
common_n_attraction_reviews_1bd8 15 helpful votes
5 of 5 bubbles Reviewed 7 May 2016

Best beer,nice place,intersting tour.you can learn a lot about beer,and taste as you wish....at the end of the tour ,you can sit at the restourant ,eat and drink

Helpful?
Thank batid
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Dear batid Many thanks for posting your review of the SAB World of Beer on Trip Advisor. I am pleased that you enjoyed your visit to our facility as well as your trip to South Africa. We hope to welcome you back in the future Regards Tony More 

Vancouver, Canada
Level Contributor
231 reviews
65 attraction reviews
common_n_attraction_reviews_1bd8 92 helpful votes
5 of 5 bubbles Reviewed 6 May 2016 via mobile

There are a lot of things that go into beer and also the beverage has a very long history. The SAB World of Beer offers an interesting guided tour on the history of beer, how the terms pilsner and lager originate. The history tour also covers traditional beer making in Africa and it's modern history in South Africa. The tour... More 

Helpful?
Thank smrgeog
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Dear smrgeog Thank you for your review of the World of Beer on TripAdvisor. I am pleased that you enjoyed your visit and Tour and found the History of Beer to be interesting. The Red bus is a great option for people not used to driving in Johannesburg, as well as those wishing to visit our many Attractions along the... More 

Johannesburg, South Africa
Level Contributor
80 reviews
21 attraction reviews
common_n_attraction_reviews_1bd8 27 helpful votes
4 of 5 bubbles Reviewed 6 May 2016 via mobile

SA World of Beer worthwhile a visit. You pay an entrance fee, but get vouchers, which you redeem by the end of the tour for a cold drink or a ice cold South African beer. The tour itself is guided by knowledgeable guides and takes about two hours. You learn about the history of beer making right up today's modern... More 

Helpful?
Thank Michael F
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Dear Michael F I am pleased that you had an enjoyable visit to the World of Beer and that you found our Guides to be entertaining and knowledgeable. We hope to welcome you back in the future Regards Tony More 

Johannesburg, South Africa
Level Contributor
34 reviews
5 attraction reviews
common_n_attraction_reviews_1bd8 14 helpful votes
5 of 5 bubbles Reviewed 4 May 2016

We held a great goal setting session for the team away from the office and it was great. An unusual view over the city of Johannesburg, some good food and a nice constructive environment for people to think. And a cold beer afterwards. If you have never done a beer tour, it is highly recommended.

Helpful?
Thank JPRinZA
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Dear JPRinZA Many thanks for posting your review of the World of Beer on TripAdvisor. I am pleased that you enjoyed your Goal Setting/Team Building and hope that you return with Family and Friends in the near future Regards Tony More 

Johannesburg, Gauteng
Level Contributor
5 reviews
3 attraction reviews
common_n_attraction_reviews_1bd8 1 helpful vote
4 of 5 bubbles Reviewed 2 May 2016

interesting and fun. Guide gave lots of info and beer tasting was fun. Bar and foods available after the tour.

Helpful?
Thank charms-11
Tony_Rubin, General Manager at SAB World of Beer, responded to this review

Dear charms-11 Many thanks for taking the time and trouble to post your review of the World of Beer, on TripAdvisor. I am pleased that you enjoyed the experience and were able to learn from the Beer Tasting. We look forward to welcoming you back in the future Regards Tony More 

Sao Jose Dos Campos, SP
Level Contributor
43 reviews
21 attraction reviews
common_n_attraction_reviews_1bd8 30 helpful votes
2 of 5 bubbles Reviewed 27 April 2016

It was a regular Tuesday midday, the SAB tour was only in 2 hours, it seemed that the place didn't have anybody, even for the gift shop, all quite, didn't give a good impression. Even to go up and have lunch and drink a beer, we would have to pay entrance.

Helpful?
Thank CinthiaLobo

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